Examples of optimal use models

Reuse & Repair & Product-life Extension

  • Jausnwrap: Beeswax cloth food wraps as a natural alternative to plastic wrap and aluminium foil for food storage (Austria)
  • Recycle it has, besides an e-waste recycling plant, an online shop for refurbished second-hand electronics (Germany)
  • Refurbed is the online-marketplace for refurbished electronics that sells like-new products with at least one year of warranty and a sustainable footprint (Austria)
  • Repair Café International is the key driver behind the successful concept of Repair Cafés where things are repaired together; several hundreds of places exist in 33 countries, e.g. in Austria, Germany, Romania and Slovenia (global)
  • Reparatur- und Service-Zentrum R.U.S.Z is a social enterprise in Vienna and Graz for repairing, renting and selling (second hand) electric and electronic equipment (Austria)
  • Rosenbauer provides general overhaul of fire-fighting vehicles and retrofits them with new equipment (Austria)
  • The Coffee Jacket upcycles original used coffee bags to become extraordinarily unique design jackets. (Germany)
  • Waste Management Corporation of Munich (AWM) runs an online exchange platform and a second-hand store called Halle 2 where used goods can be purchased, repair cafés are organised and auctions are made (Germany)
  • 3 Step IT, 3 Step IT leases office equipment to organisations and sells it after the leasing period
  • Gispen, Gispen produces and reuses durable furniture
  • iittala, iittala buys used crockery from consumers and sells them on at a higher price than they purchased them for
  • Lorenz, Lorenz is developing, producing, remanufacturing and reusing high-quality water meters
  • Nudie Jeans, Nudie jeans offers long lasting jeans from organic cotton, repair service, recycling and a 2nd hand option
  • Patagonia, Patagonia produces, sells and repairs long lasting clothing
  • Ponsse, Ponsse refurbishes used forestry equipment parts and sells them to its customers with warranty coverage
  • Shiftphones, SHIFTPHONE is a modular smartphone
  • Valtra, Valtra remanufactures gearboxes for tractors
  • AfB, AfB extends the lifetime of laptops and smartphones by refurbishment, recycling and remarketing
  • Battery Intelligence, Battery Intelligence provides a platform for remote battery fleet monitoring, optimal and responsible battery use, and predictive maintenance
  • Brink Industrial, Brink Industrial is a one-stop shop business for product development, engineering, manufacturing and finishing of long-lasting products
  • Ebay / Ebay Kleinanzeigen, ebay is a platform for selling used products
  • EkoRent, EkoRent buys used electric cars from Western countries and sells them to taxi companies to run a taxi platform in Nairobi
  • Ekox, Ekox services IT equipment for reuse, resell and rent
  • Emmy.fi, Emmy.fi sells and buys used clothes
  • Excess Materials Exchange, Excess Materials Exchange provides a matching platform to find new high-value reuse options for materials or (waste) products for companies
  • Fairphone, Fairphone develops smartphones that are designed and produced with minimal environmental impact
  • Fixfirst, Fixfirst is an independent service to repair home appliances
  • IKEA, IKEA is on a journey to make more of its products easier to repair, disassemble, reassemble and reuse
  • Kaputt.de, Kaputt.de is a marketplace for repair shops for smartphones, tablets, laptops and coffee machines
  • Kleiderkreisel by Vinted, Kleiderkreisel is an online marketplace for selling and sharing fashion, accessories and cosmetics
  • Kokkola LCC, Kokkola LCC repairs worn or rusty equipment components for industrial companies by means of laser coating
  • Konecranes, Konecranes’ Lifecycle Care service concept extends the life cycle of industrial equipment and maximises their safety and productivity
  • Labdoo, Labdoo.org is a non-profit collaborative social network which brings recycled Laptops loaded with educational applications to schools throughout the world without incurring any economic cost and without generating additional CO2 emissions to the Planet
  • Lunette, Lune Group manufactures menstrual cups that replace disposable sanitary products
  • Mädchenflohmarkt, Mädchenflohmarkt runs an online secondhand marketplace for designer fashion
  • Netflea, Netflea.com allows users to sell high volumes of used goods
  • Rebuy, Rebuy is a marketplace for secondhand articles
  • Recommerce Swiss, Recommerce Swiss buys smartphones, refurbish and sells them
  • Saltrex, Saltrex provides a B2B auction platform for all parties with an interest in surplus, secondary or distressed commodities and cargo
  • Sellpy, Sellply is an online secondhand shop
  • Swap.com, Swap.com offers an easy way to sell and buy used goods online
  • Swappie, Swappie services and sells used smart phones
  • Swishi, Swishi is an online marketplace connecting Offers with Wanted listings, showing new ways to exchange value and extend product lifecycles
  • Taitonetti, Taitonetti sells high-quality refurbished computers
  • Thredup, ThredUP is an online thrift store where you can buy and sell high-quality secondhand clothes
  • Varusteleka, Varusteleka is an army and outdoor store from Finland. They buy used items and sell them forward,
  • Virrat, SR-Harvesting disassembles tractors that are beyond repair, repairs and checks the parts, and then sells them with a warranty
  • Zadaa, Zadaa is a marketplace for selling and buying secondhand clothing

Product as a Service

  • Kleiderei rents fashionable clothes (Germany)
  • ReCup implements coffee-to-go with returnable cups incl. a practical deposit system (Germany)
  • TURTLEBOX rents stable, reusable moving boxes (Germany)
  • 24 Rental Network, 24 Rental Network provides renting of shared cars
  • BlueMovement, BlueMovement offers home appliances as a service
  • Bundles, Bundles offers home appliances as a service
  • Elite Smart Lease, Elite Smart Lease is a mattress as a service paid by the occupation of the bed
  • Encore, Encore provides its customers with loading pallets as a service
  • Fluid Intelligence, Fluid Intelligence offers an oil-monitoring system or lubrication as a service
  • Foodduck, Foodduck is a spread dispenser leased to cafeterias to reduce packaging and food waste
  • Gerrard Street, Gerrard Street offers Headphones as a service
  • Grover, Grover is a renting platform for consumer electronics
  • Home spring NL, Homespring provides furniture as a service
  • Innorent, Innorent builds, rents out and supplies to its customers movable facilities to be used as sports halls, shops or industrial halls
  • Kleiderei, Kleiderei provides a Fashion Subscription
  • Lem-Kem, Lem-Kem offers lighting as a service
  • Lindström, Lindström provides work uniforms as a service
  • Livingpackets, Livingpackets produces reusable and smart package boxes that are offered as Packaging as a Service
  • Lyfa, Lyfa offers online grocery shopping and delivery service with zero waste
  • Martela, Martela sells life cycle management of work environments and office furniture as a service
  • Mitsubishi M Use, Mitsubishi offers Elevators as a service
  • MUD Jeans, MUD Jeans produces, sells and leases fair trade jeans
  • Naps Aurinkovoimala, Naps Aurinkovoimala provides solar power as a service to companies
  • Oioioi, Oioioi rents out organic clothing for baby’s first year
  • Papillon, Papillon project by BSH rents out Bosch home appliances to poor people in Belgium
  • RePack, RePack provides packaging as a service or reusable and returnable delivery packaging service for e-commerce
  • Solnet, Solnet offers solar energy as a service
  • Tamturbo, Tamturbo sells compressed air as a service
  • Teil.style, Teil.Style is a clothing subscription
  • The Green House Utrecht, The Green House is a circular restaurant where chefs prepare the most delicious food using ingredients from the restaurant’s own urban farm and the Utrecht region
  • TouchPoint, TouchPoint offers work clothes as a service, made of textile and plastic waste
  • Valtavalo, Valtavalo provides LED lighting as a service
  • Vapaus.io, Vapaus.io leases shared-use bicycles, electric cars and other vehicles to companies

Sharing platforms

  • Airbnb, Airbnb is a platform for flat sharing
  • AirFaas, Combi Works runs AirFaas, a platform for production equipment
  • Blablacar, Blablacar is an online marketplace for carpooling
  • Blox Car, Blox Car enables people to rent their car out on an hourly, daily or weekly basis
  • Cine.equipement, Cine.equipement is a marketplace for film equipment
  • Couchsurfing, CouchSurfing is a global homestay and social networking service accessible, part of the gift economy where hosts are not allowed to charge for lodging
  • eRENT , eRENT is a Track & Rent Platform for equipment management
  • Flinc, Flinc is a Ridesharing platform for employees of bigger companies
  • Getaround, Getaround offers private peer-to-peer carsharing
  • Gloveler, Gloveler is a booking platform for private apartments
  • Kiertonet, Kiertonet by Kiertoa Oy is an online auction platform, where public-sector organisations can easily sell goods, property, equipment and machinery they no longer need
  • MaaS Global, MaaS Global combines public transport, taxis and the use of private cars in a single service based on a monthly charge
  • Nettix , Nettivuokraus.com offers a central marketplace where private individuals and companies can rent goods as an alternative to ownership
  • Sharetribe, Sharetribe offers a technology to easily establish a marketplace website to rent or sell underused goods or facilities
  • Skipperi, Skipperi offers a peer-to-peer boat-hire service
  • SnappCar, SnappCar offers a platform for private carsharing

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